November 2018

75% of Renters Have Been Misinformed

75% of Renters Have Been Misinformed | Simplifying The MarketRecently, multiple headlines have been written asserting that homeownership is less affordable today than at any other time in the last decade. Though the headlines are accurate, they lack context and lead too many Americans to believe that they can’t partake in a major part of the American Dream – owning a home. In 2008, […]

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2 Myths Holding Back Home Buyers

2 Myths Holding Back Home Buyers | Simplifying The MarketUrban Institute recently released a report entitled, “Barriers to Accessing Homeownership: Down Payment, Credit, and Affordability,” which revealed that, “Consumers often think they need to put more money down to purchase a home than is actually required. In a 2017 survey, 68% of renters cited saving for a down payment as an obstacle to homeownership. Thirty-nine percent of renters […]

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