The Majority of Americans Still View Homeownership as the American Dream

The Majority of Americans Still View Homeownership as the American Dream | Simplifying The MarketBuying a home is a powerful decision, and it remains a key part of the American Dream. In fact, the 2022 Consumer Insights Report from Mynd found the majority of people polled still view homeownership as a key life achievement. Let’s explore just a few of the reasons why so many Americans continue to value […]

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Key Factors Affecting Home Affordability Today

Key Factors Affecting Home Affordability Today | Simplifying The MarketEvery time there’s a news segment about the housing market, we hear about the affordability challenges buyers are facing today. Those headlines are focused on how much mortgage rates have climbed this year. And while it’s true rates have risen dramatically, it’s important to remember they aren’t the only factor in the affordability equation. Here […]

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Homeownership Wins Over Time [INFOGRAPHIC]

Some Highlights

If you’re questioning whether or not to buy a home this year due to today’s cooling market, consider the long-term financial benefits of homeownership.
As a homeowner, equity increases your wealth. On average, nationwide, home prices…

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Do You Believe Homeownership Is Out of Reach? Maybe It Doesn’t Have To Be.

Do You Believe Homeownership Is Out of Reach? Maybe It Doesn’t Have To Be. | Simplifying The MarketIt turns out, millennials aren’t the renter generation after all. The 2022 Consumer Insights Report from Mynd says there’s a portion of millennial and Gen Z buyers who are pursuing homeownership as a way to build their wealth, but it may not be exactly the way previous generations have done it. The study explains how […]

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Sell Your House Before the Holidays

Sell Your House Before the Holidays | Simplifying The MarketAs you look ahead to the winter season, you’re likely making plans and thinking about what you want to achieve before the year ends. One of those key decision points could be whether or not you want to move this year. If the location or size of your current home no longer meets your needs, […]

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3 Trends That Are Good News for Today’s Homebuyers

3 Trends That Are Good News for Today’s Homebuyers | Simplifying The MarketWhile higher mortgage rates are creating affordability challenges for homebuyers this year, there is some good news for those people still looking to buy a home. As the market has cooled this year, some of the intensity buyers faced during the peak frenzy of the pandemic has cooled too. Here are just a few trends […]

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Taking the Fear out of Saving for a Home

Taking the Fear out of Saving for a Home | Simplifying The MarketIf you’re planning to buy a home, knowing what to budget for and how to save may sound scary at first. But it doesn’t have to be. One way to take the fear out of budgeting is understanding some of the costs you might encounter.  And to do that, turn to trusted real estate professionals. […]

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Applying for a Mortgage Doesn’t Have To Be Scary [INFOGRAPHIC]

Some Highlights

Even with higher mortgage rates, the mortgage process doesn’t need to be something you fear. Here are some steps to help as you set out to buy a home.
Know your credit score and work to build strong credit. When you’re ready, lean o…

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Millennials Are Still a Driving Force of Today’s Buyer Demand

Millennials Are Still a Driving Force of Today’s Buyer Demand | Simplifying The MarketIf you’re thinking about selling your house but wondering if buyers are still out there, know that there are still people who are searching for a home to buy today. And your house may be exactly what they’re looking for. While the millennial generation has been dubbed the renter generation, that namesake may not be […]

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3 Graphs Showing Why Today’s Housing Market Isn’t Like 2008

3 Graphs Showing Why Today’s Housing Market Isn’t Like 2008 | Simplifying The MarketWith all the headlines and talk in the media about the shift in the housing market, you might be thinking this is a housing bubble. It’s only natural for those thoughts to creep in that make you think it could be a repeat of what took place in 2008. But the good news is, there’s […]

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What Happens to Housing when There’s a Recession?

What Happens to Housing when There’s a Recession? | Simplifying The MarketSince the 2008 housing bubble burst, the word recession strikes a stronger emotional chord than it ever did before. And while there’s some debate around whether we’re officially in a recession right now, the good news is experts say a recession today would likely be mild and the economy would rebound quickly. As the 2022 […]

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Pre-Approval Is a Critical First Step on Your Homebuying Journey

Pre-Approval Is a Critical First Step on Your Homebuying Journey | Simplifying The MarketIf you’re planning to buy a home this year, one of the first steps on your journey is getting pre-approved. Especially in today’s market when mortgage rates are higher than they were just a few months ago, getting a mortgage pre-approval can be a game changer. Here’s why. What Is Pre-Approval? To better understand why […]

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