Rent vs. Buy

Housing Wealth: The Missing Piece of the Affordability Equation

Housing Wealth: The Missing Piece of the Affordability Equation | Simplifying The MarketThe real estate market is soaring today. Residential home values are rising, and that’s a big win for homeowners. In 2020, there was a double-digit increase in home values – a trend that’s expected to head toward similar levels this year. However, skyrocketing prices are causing some to start questioning affordability in the current housing […]

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Buying a Home Is Still Affordable

Buying a Home Is Still Affordable | Simplifying The MarketThe last year has put emphasis on the importance of one’s home. As a result, some renters are making the jump into homeownership while some homeowners are re-evaluating their current house and considering a move to one that better fits their current lifestyle. Understanding how housing affordability works and the main market factors that impact […]

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Americans Find the Nonfinancial Benefits of Homeownership Most Valuable

Americans Find the Nonfinancial Benefits of Homeownership Most Valuable | Simplifying The MarketHomeownership is a foundational part of the American Dream. As we look back on more than a year of sheltering in our homes, having a place of our own is more important than ever. While financial benefits are always a key aspect of homeownership, today, homeowners rank the nonfinancial and personal benefits with even higher […]

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93% of Americans Believe a Home Is a Better Investment Than Stocks

93% of Americans Believe a Home Is a Better Investment Than Stocks | Simplifying The MarketA recent Survey of Consumer Finances study released by the Federal Reserve reveals the net worth of homeowners is forty times greater than that of renters. If you’re wondering if homeownership is a good investment, the study clearly answers that question, and the answer is yes. Do Americans believe a home is a better investment […]

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